Yefandesign

Yefan Liu

Yefan Liu is an industrial designer and digital artist specializing in end-to-end product development. Her work spans physical products and digital experiences, with a focus on thoughtful, human-centered design. Guided by the philosophy of “small but meaningful,” she creates designs that spark emotional connection and bring everyday moments of joy. 

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In addition to leading projects from concept through production, she is also skilled in visual storytelling, helping brands communicate their values across digital platforms.

About Me

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2014-2018

  • Enrolled in the Product Design program at South China University of Technology.
  • Joined the university’s sports department, and the dance team, and became a member of the Student Professional Development Association.
  • Participated in volunteer painting activities and engaged in English language discussion groups.
  • Competed in an environmentally friendly clothing design competition.
  • Attended various art and design lectures.
  • Initiated a short-term internship opportunity in Hong Kong.
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2018-2021

  • Commenced a career as a buyer at MINISO, delving into the demanding responsibilities of product development and procurement.
  • Led a team in the execution of an extensive layout design for a major competition.
  • Assumed the role of a developer and instructor for children’s art and cultural programs, guiding adorable child minds in their artistic exploration.
  • Collaborated with a child to create a mural covering all four walls.
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2019-2022

  • Pursued an MFA in Industrial Design at the Savannah College of Art and Design .
    Held the position of Lab Technician at SCAD Digital Lab.
  • Served as an instructor for the IDUS: Materials & Techniques program during SCAD Summer Seminar.
  • Assumed the role of Teaching Assistant for SCAD: Electronic Design.
  • I have a pet rabbit!
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2022-2023

  • Commenced a full-time position as an Industrial Designer at Jackson Hedden Inc.
  • Collaborated with fellow designers to advance the Independent Ecological Art Project.

My Resume / CV

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